This may be the case for some of our products as job boards will usually offer a low price if you buy high volumes and commit to a contract.
Here we have two options,
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We can look to renegotiate and lower our prices if there is some level of commitment that the customers will use it.
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If we can’t compete with the pricing then the customer will soon be able to use their own contracts via the API
If our pricing is only slightly higher than what the customer usually gets then they should consider the additional benefits of using our service such as the lack of a contract, so there is less risk, not having to deal with multiple suppliers, and the ability to direct budget to other boards where needs be.